Vancouver, BC - Edition 08

Stitchman Marketing

Measured storytelling for modern brands.

Thursday, January 8, 2026

Granville Hotel Relaunch

Hospitality

Mar 12, 2024 - Performance Ads

A heritage hospitality brand returns with a modern booking engine.

We rebuilt the booking funnel, introduced a story-led creative system, and ran disciplined media tests focused on weekday occupancy.

Fig. 3 - Feature spread

The Assignment

Honor the hotel's legacy while driving measurable occupancy gains for spring and summer travel windows.

The Work

We built a modular creative kit, launched paid search and social cohorts, and paired each with landing pages designed for fast booking decisions.

The Outcome

Performance stabilized within two weeks, then scaled with consistent returns, allowing the team to plan inventory with confidence.